How is the Autumn Budget 2021 going to affect your small business?
Chancellor Rishi Sunak unveiled the contents of his highly anticipated Autumn Budget 2021 in the House of Commons last week. Despite the promise of Sunak’s much-hyped ‘Age of Optimism’ the budget only revealed a few benefits for small businesses. Overall highlights included: Business rates cut by 50% for retail, leisure and hospitality for one year: […]
What Marketing Opportunities Surround Companies who Crowdfund?
Crowdfunding is a popular way for small companies to raise money and provides many marketing opportunities that would otherwise be unavailable. Since many ideas that are crowdfunded are innovative and exciting, it levels the playing field for smaller companies to develop their products. It can be challenging for companies to create a successful crowdfunding campaign, but when done correctly, crowdfunding can be extremely effective. It offers the company a loyal following and the investment needed to create new products and services.